My thoughts on using sans serif or a serif font

Published: Wednesday, February 11th, 2015 by Tom Spink

The importance of choosing the right font When choosing a font it is important which typeface you use. All typefaces are different and can relate to different purposes, a big bold sans serif font may say this is a title for a poster or if it’s a logo it could relate to the company saying […]

What are Branding Guidelines?

Published: Thursday, January 29th, 2015 by Joe Bradnum

Every company from small to large has a set of branding guidelines… or at least should have. Branding Guidelines are a set of rules and ‘guides’ on how to use a specific brands logo, not all branding guidelines are the same though, when creating your guidelines you may only need to use a few pages […]